ProfMingming Cheng
Professor
School of Management and Marketing
BIOGRAPHY AND RESEARCH IMPACT
Professor Mingming Cheng is Professor in Digital Marketing and Director of the Social Media Research Lab at the School of Management and Marketing, Curtin University. He is an award-winning researcher and educator with an international reputation in social media analytics and tourism. His core research interests and expertise deal with Chinese outbound tourists with a strong focus on Chinese young generations, the sharing economy (e.g. Airbnb and Uber), data science (big data), sustainable tourism and social media marketing
Professor Cheng is deeply committed to innovative research and teaching practices that create positive impacts on those involved. Mingming has won multiple prestigious teaching, research and engagement awards for his teaching and research excellence and impacts. He is also a regular contributor to the mainstream media.
Further information can be found in Professor Cheng’s personal website: https://mingmingcheng.com/
Research and Teaching Awards
2025 Research Supervisor Award, Curtin Student Guild (Selected by Students)
2021-2025 World Top 2% Scientists - Stanford University's list of the top 2% scientists in the world
2024 Journal Paper of the Year Award, International Federation for Information Technologies and Travel & Tourism
2024 Research Supervisor Award, Curtin Student Guild (Selected by Students)
2023 Industry Project of the Year Award, Curtin Faculty of Business and Law
2023 HDR Supervisor of the Year Award, Curtin Faculty of Business and Law
2023 Research Supervisor Award, Curtin Student Guild (Selected by Students)
2023 Young Tall Poppy Science Award, Australian Institute of Policy & Science
2023 Outstanding Young Scholar Award, International Association for China Tourism Studies
2023 Journal Paper of the Year Award, International Federation for Information Technologies and Travel & Tourism
2022 Research Output of the Year Award, Curtin Faculty of Business and Law
2022 Research Excellence Award, Curtin School of Management and Marketing
2022 Journal Article of the Year Award, Curtin School of Management and Marketing
2022 Curtin Early Career Researcher of the Year Award
2022 Curtin Excellence and Innovation in Teaching Award - Citations for Outstanding Contributions to Student Learning
2022 ABC Top 5 (Humanities)
2022 CETT Alimara Barcelona Award
2022 Award for Outstanding Contributions to Highly Quality Reviews, Annals of Tourism Research Empirical Insights Journal
2021 International Engagement Award, Curtin Faculty of Business and Law
2021 Journal Article of the Year Award, Curtin Faculty of Business and Law
2022 CAUTHE Social Media Award for A Champion Performance in Online Engagement, Council for Australasian Tourism and Hospitality Education
2021 Curtin University Best New Media Talent
2021 Australia's Top 40 Early Career Researchers - Rising Stars of Research and Leaders of the Future across all disciplines by the Australian Magazine (The Five Best-Performing Early Career Researchers in Business, Economics and Management)
2021 International Academy of the Study of Tourism Emerging Scholar of Distinction Award
2021 The Council for Australasian Tourism and Hospitality Education (CAUTHE) Fellows Award
2021 School of Marketing Journal Article of The Year Award
2020 Curtin Faculty of Business and Law Teaching Excellence Award - Early Career
2020 Curtin Faculty of Business and Law New Researcher of The Year Award
2020 Curtin School of Marketing New Researcher of The Year Award
2020 Curtin School of Marketing Journal Article of The Year Award
2019 Journal of Services Marketing Best Paper Award, International Conference on Tourism and Retail Service Management
2019 Best Reviewer Award for the Journal of Hospitality and Tourism Management
2018 Publons Peer Review Award - Top 1% of reviewers in Social Sciences globally
2017 Otago Business School Best Emerging Researcher Award
DEGREES
- PhDUniversity of Technology Sydney, Australia2014 - 2017
ROLE
- Staff
SUPERVISOR LEVEL
- Level 1 (Primary Supervisor): The lead academic responsible for overseeing the candidate's research and progress.
FIELDS OF RESEARCH
- 3504 - Commercial services
- 3506 - Marketing
- 3507 - Strategy, management and organisational behaviour
- 3508 - Tourism
- 4406 - Human geography
- 4701 - Communication and media studies
DEPARTMENT
- School of Management and Marketing