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ProfMingming Cheng

Professor

School of Management and Marketing

Orcid identifier0000-0003-3706-3374
  • Professor
    School of Management and Marketing

BIOGRAPHY AND RESEARCH IMPACT

Professor Mingming Cheng is Professor in Digital Marketing and Director of the Social Media Research Lab at the School of Management and Marketing, Curtin University. He is an award-winning researcher and educator with an international reputation in social media analytics and tourism.  His core research interests and expertise deal with Chinese outbound tourists with a strong focus on Chinese young generations, the sharing economy (e.g. Airbnb and Uber), data science (big data), sustainable tourism and social media marketing

 

Professor Cheng is deeply committed to innovative research and teaching practices that create positive impacts on those involved. Mingming has won multiple prestigious teaching, research and engagement awards for his teaching and research excellence and impacts.  He is also a regular contributor to the mainstream media.


Further information can be found in Professor Cheng’s personal website: https://mingmingcheng.com/

 

Research and Teaching Awards

 

2025 Research Supervisor Award, Curtin Student Guild (Selected by Students)

2021-2025 World Top 2% Scientists - Stanford University's list of the top 2% scientists in the world

2024 Journal Paper of the Year Award, International Federation for Information Technologies and Travel & Tourism

2024 Research Supervisor Award, Curtin Student Guild (Selected by Students)

2023 Industry Project of the Year Award, Curtin Faculty of Business and Law

2023 HDR Supervisor of the Year Award, Curtin Faculty of Business and Law

2023 Research Supervisor Award, Curtin Student Guild (Selected by Students)

2023 Young Tall Poppy Science Award, Australian Institute of Policy & Science

2023 Outstanding Young Scholar Award, International Association for China Tourism Studies

2023 Journal Paper of the Year Award, International Federation for Information Technologies and Travel & Tourism

2022 Research Output of the Year Award, Curtin Faculty of Business and Law 

2022 Research Excellence Award, Curtin School of Management and Marketing

2022 Journal Article of the Year Award, Curtin School of Management and Marketing

2022 Curtin Early Career Researcher of the Year Award 

2022 Curtin Excellence and Innovation in Teaching Award - Citations for Outstanding Contributions to Student Learning

2022 ABC Top 5 (Humanities) 

2022 CETT Alimara Barcelona Award 

2022 Award for Outstanding Contributions to Highly Quality Reviews, Annals of Tourism Research Empirical Insights Journal

2021 International Engagement Award, Curtin Faculty of Business and Law

2021 Journal Article of the Year Award, Curtin Faculty of Business and Law

2022 CAUTHE Social Media Award for A Champion Performance in Online Engagement,  Council for Australasian Tourism and Hospitality Education

2021 Curtin University Best New Media Talent 

2021 Australia's Top 40 Early Career Researchers - Rising Stars of Research and Leaders of the Future across all disciplines by the Australian Magazine (The Five Best-Performing Early Career Researchers in Business, Economics and Management)

2021 International Academy of the Study of Tourism Emerging Scholar of Distinction Award 

2021 The Council for Australasian Tourism and Hospitality Education (CAUTHE) Fellows Award 

2021 School of Marketing Journal Article of The Year Award

2020 Curtin Faculty of Business and Law Teaching Excellence Award - Early Career 

2020 Curtin Faculty of Business and Law New Researcher of The Year Award
2020 Curtin School of Marketing New Researcher of The Year Award

2020 Curtin School of Marketing Journal Article of The Year Award

2019 Journal of Services Marketing Best Paper Award, International Conference on Tourism and Retail Service Management

2019 Best Reviewer Award for the Journal of Hospitality and Tourism Management

2018 Publons Peer Review Award - Top 1% of reviewers in Social Sciences globally

2017 Otago Business School Best Emerging Researcher Award

DEGREES

  • PhD
    University of Technology Sydney, Australia2014 - 2017

ROLE

  • Staff

SUPERVISOR LEVEL

  • Level 1 (Primary Supervisor): The lead academic responsible for overseeing the candidate's research and progress.

FIELDS OF RESEARCH

  • 3504 - Commercial services
  • 3506 - Marketing
  • 3507 - Strategy, management and organisational behaviour
  • 3508 - Tourism
  • 4406 - Human geography
  • 4701 - Communication and media studies

DEPARTMENT

  • School of Management and Marketing